Trademark Registration provides several benefits to building a brand identity.
Trademark Registration provides several benefits to building a brand identity.
There are The top 6 Advantages of Trademark Registration given below:
“Your Name is yours” TM Registration provides Legal Protection to the brand. It gives many exclusive rights to the owner, who has the solo right to that logo or mark. Apart from the owner, no one has the right to use that registered symbol or mark or name for their marketing. The owner has the right to take legal action against the infringement. And get compensation for the loss that occurred.
By Registering the trademark, a business can distinguish its product and service from its rivals. It helps to make a unique identity in the consumer’s mind. By using the mark consistently over time, which promotes brand reputation and loyalty, this identity can be even stronger.
Trademark Registration builds trust between the business and consumers. Consumers likely trust that business that has registered, because it ensures the quality of the product or service that they provide. For creating a much safer product or service you can take our ISO consultation for creating brand value.
Many businesses provide the same product or services in the market. However, making a different and unique identity for the business is an essential component. So that you can avoid unnecessary suits from MNC or any registered trade mark owner. Here TM registration plays an important role in creating a unique identity for a business and distinguishing them from its rivals.
Registering a trademark is a long-term investment. Many companies sell their goodwill 5% of the sale value during their merger or acquisition . The trademark owner has to renew the trademark every ten years, which ensures the uniqueness of the business in future also.
Trademark Registration provides many financial benefits to a business. In many e-commerce sites like Amazon , flip kart and GEM portals. Trade mark registered makes the brand owners more privilege to get their product topped.
A Trademark is a unique symbol, word, or design that identifies and distinguishes product or services of one person from those of others.
Eg: Famous Trademark: Food Industry - Aachi Masala, AMUL,Arun ICECREAMS ,Dindigul Thalapakatti Briyani Manufacturing Industry –BAJAJ, BENZ, ENFIELD BULLET, FORD, TOYOTA, IT Industry – GOOGLE, Intel, Microsoft, TOSHIBA
TM – Trademark, denotes any mark filed with Trademark office and it is in the process of registration.
Registered Trademark denotes Trademark is registered and validated by the Trademark office for the product or service.
Both are different. Copyright protects creative work like art, music, and literature, while trademarks protect brand identities like logos, names, and slogans.
In some exception cases, a logo that is registered as a trademark can also be protected by copyright for its innovative design.